Social restaurant located on Aspen’s restaurant row on Hopkins St. will not be reopening for the summer of 2010. Following is a note from the restauranteurs.
“We are sad to announce the closure of Social restaurant in Aspen. After two and a half wonderful years of good times, laughter, smiles, cries, heartaches, awesome food, creative drinks, great customers, good memories and bad ones, we have decided to close the doors and focus on Elevation restaurant and bar. It is a bittersweet decision, yet a necessary one, as our lease is expiring and we are not able to make ends meet.
“May you live in interesting times” was a saying in ancient China. Indeed we are. However, with everything we do in life, we must remember the great things, learn from the bad ones and become better people for it. The foundation of Social (literally and figuratively, both) was always Elevation restaurant. Rather than focusing on the bad things that comes with closing a business, we want to look at this as a new beginning. We are condensing, downscaling and taking the best of Social’s menu and ideas to make Elevation even better and more competitive.
We would just like to thank everyone that made Social a great place to eat, drink, socialize and work. First and foremost, all the staff who believed in what we were doing, put their heart and soul into it and sincerely looked at Social as more than a paycheck. Of course, also the people who expressed that Social was their favorite restaurant in Aspen or the world and how could we forget the five year old who said that “this is the best day in my life” as his mouth was covered in chocolate fondue, when asked how dinner was.
To all the fellow restaurateurs and small business owners in Aspen –keep up the good work and let’s continue to make Aspen the greatest place on earth to visit and live in.”
Tommy, Gunnar, and Denise
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